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Because that dampness is your secret weapon! Putting moisturizer on slightly wet skin helps trap that extra water. It’s like sealing in hydration before it can evaporate. This makes your moisturizer work much better, leaving your skin feeling plumper and smoother for longer. If you wait until your skin is completely dry, you’re starting from a less hydrated place. Think of it as giving your skin a big drink of water and then putting a lid on it.

Ignore the fancy promises and loud labels. Look for products marked “gentle,“ “for sensitive skin,“ or “fragrance-free.“ These are less likely to irritate your skin. Start with a well-known brand from the pharmacy or department store. Your goal isn’t perfection, it’s consistency. The best product is the one you will actually use every single day without fuss.

Several small habits can add up. Long, steamy showers feel great but are very drying. Try to keep showers warm and under 10 minutes. Also, indoor heating and air conditioning suck moisture from the air and your skin. Using a humidifier in your bedroom at night adds moisture back into the air. Finally, remember to drink plenty of water throughout the day to help hydrate your skin from the inside out.