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Tips to Prevent Wrinkles

Daily Skin Care Moisturize: Use moisturizers to hydrate skin and reduce the appearance of wrinkles. Sunscreen: Apply a broad-spectrum SPF of at leas... Learn more

Protecting Your Skin

Protect your skin from the sun every day. Whether spending a day at the beach or running errands, sun protection is essential. You can protect your sk... Learn more

How to Reduce Wrinkles

1. Avoid the sun. It's the No. 1 cause of wrinkles, with dozens of studies documenting the impact. In one study that looked at identical twins, New Yo... Learn more

Frequently asked questions

Get the answers from the best beauty experts in the business.

Increased pollution and unpredictable weather patterns demand smarter products with adaptive hydrators that respond to environmental shifts in real-time.

Use warm (not hot) steam for no more than 5-10 minutes once a week. Keep a comfortable distance (at least 12 inches) from the steam source to avoid overheating and inflammation.

Absolutely. UV exposure from tanning beds or sunbathing causes cumulative damage that breaks down collagen, leading to early wrinkles, leathery texture, and sun spots.

It can help. Consistently sleeping with your face pressed into a pillow can create "sleep lines" that, over time, can become permanent creases. Training yourself to sleep on your back is a simple preventative measure.

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